IRISH CANCER SOCIETY
IRISH CANCER SOCIETY - DAFFODIL DAYWe are honoured once again to work with The Irish Cancer Society for this year’s Daffodil Day. For this important and joyous campaign, we developed an engaging Direct Mail pack and a moving Campaign Video featuring the incredible story and powerful voice of Sharzie Delaney. Since discovering a lump on her breast Sharzie has become a tireless advocate and campaigner for The Irish Cancer Society. This campaign is a perfect example of one of the key principles of our work. Our job as fundraisers is to introduce the donor to the person they are helping in the most intimate, direct and personal way possible.