Siobhan is an Associate Senior Designer with Persuasion Republic where she has worked on campaigns for Focus Ireland, Irish Red Cross, Marie Keating Foundation and Debra Ireland. She is a graduate of visual communications from the College of Marketing and Design (DIT). She has over 25 years industry experience which includes four years working with The Graphiconies and Public Communications Centre designing for clients such as Trócaire, Amnesty International, Temple Bar Properties, The Labour Party and The Ark. Siobhan established her own company ‘Alphabet Soup’, designing primarily for the culture sector in Ireland and clients such as Culture Ireland, Council of National Cultural Institutions (CNCI), Irish Theatre Institute, The Digital Hub, O’Brien Press and County Council Arts Offices in Drogheda, Sligo, Dublin and Dún Laoghaire. She has designed over 100 production images for theatre, dance and opera companies such as Rough Magic, Storytellers, Opera Theatre Company, CoisCéim Dance and Irish National Opera. She spent six years as Head of Design for ‘Clickworks’, the sister design agency to ‘Chemistry Strategic Advertising’ where she was responsible for the design of 6 national campaigns for the Referendum Commission and leading her design team in creating communications for clients such as Citizens Information Board, First 1000 days, Fáilte Ireland and the Health Research Board. Siobhan recently designed the new brand for Irish National Opera and all their communications for their inaugural 2018 season launch and their 2019-2020 seasons.