DRTV Direct Response Television

“We’ve loved working with Persuasion Republic to produce our new DRTV advert. It’s been a truly international effort with a project team from 4 countries, workshops in Copenhagen and Amsterdam, and filming in Johannesburg. Persuasion Republic’s input ensured the script and story are told emotionally and powerfully. Their whole team were amazing and a real pleasure to spend time with, both personally and professionally. They’ve also been brilliant at taking in our suggestions and comments on the creative so that the final advert and social media content meet our exact requirements. We would gladly work with them again.”
Claire Leslie
individual giving acquisition manager, sos children's villages uk

DRTV

Direct response television (DRTV) is one of the most effective fundraising tools available to your organisation.

But the nature of DRTV is changing. The growth of digital and online response mechanisms fundamentally changed the way people respond to and interact with DRTV.

Together with our associates Rob Patmore (one of Europe’s leading lights in DRTV) and digital expert Catherine Joyce, we can offer you a unique and exclusive DRTV model designed specifically to meet the changing face of DRTV.

Our model combines powerful storytelling the highest quality of production value with a robust and extensive digitally based stewardship and retention programme.

If you would like to know more about how direct response television can help transform your fundraising, please contact our DRTV team.

Case Study

For more information contact

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Saoirse Jacoby

Head of Individual Giving

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Alan Archbold

Creative Director

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Office

Building 3, Kilmainham Square,
Kilmainham, Dublin 8,
Ireland, D08 YKK0

T. 01 453 6836

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